Amid the rapid development of the global advertising and media industry, NovaGlobe Media (NGM), a leading company headquartered in London, has adhered to its core philosophy of being “technology-driven and results-oriented.” While deepening its presence in the UK and European markets, NGM took the lead in launching its strategic expansion into Latin America in 2025, achieving remarkable annual results.
Over the past year, guided by a global vision, the UK-based parent company identified Latin America as an emerging growth engine for its business. By leveraging localized execution and platform technology, NGM successfully exceeded its order targets. The company’s development journey reflects the transformation of the digital advertising industry and underscores NGM’s continuous efforts in platform development and service optimization.
In 2025, NGM’s expansion into the Latin American market began with key countries such as Brazil and Mexico. Relying on the advertising delivery platform and data analysis systems from its UK headquarters, the company quickly established local teams. Through cross-platform content integration and multilingual customized services, NGM successfully served over 50 clients in the Latin American region, spanning e-commerce, fast-moving consumer goods, and technology sectors. The annual order completion rate exceeded targets by 35%, fully demonstrating the advantages of NGM’s results optimization services.

This momentum is further validated by this week’s growth metrics: task completion increased by 36%, total recharge amount rose by 41%, team headcount grew by 48%, high-level promotions increased by 25%, and ad fund purchases rose by 21%, with an overall growth rate of 28%. These figures not only reflect the subsidiary’s exceptional execution but also highlight the motivational impact of NGM’s performance-driven employee system. The company highly commends the Latin American team for their collaborative and innovative spirit, which ensured the efficient implementation of projects.
In recognizing the subsidiary’s achievements, NGM’s headquarters highly appreciates the team’s contributions to exceeding order targets. The Latin American subsidiary adeptly utilized the headquarters’ multi-platform integrated communication model, combining local holidays and social media trends to create successful campaigns for clients. For example, for an Argentine tech startup, the team deployed a “video ads + short-link conversion” strategy, boosting user registration rates by 60% within three months.

At the same time, the subsidiary strictly adhered to data compliance mechanisms, adapting to Latin America’s privacy regulations to mitigate potential risks. These accomplishments not only demonstrate the subsidiary’s execution capabilities but also reflect NGM’s “collaborative win-win” corporate culture. Through its performance incentive system, the headquarters awarded the subsidiary team additional bonuses and innovation rewards to encourage continued innovation.
Looking ahead to 2026, building on the success of 2025, NGM headquarters will further deepen its presence in the Latin American market. According to the five-year development plan, the company will establish representative offices in major Latin American cities, upgrade its AI-driven big data advertising engine, and introduce intelligent content generation tools to enhance targeting precision and ROI. Simultaneously, NGM will strengthen risk control and compliance mechanisms to ensure that advertising content aligns with local regulations and safeguards data security.

Through its “regional independence and global collaboration” model, the company aims to surpass 2,000 clients by 2026, maintaining an average annual growth rate of over 28%, and continuously empowering brand value growth. NovaGlobe Media firmly believes that advertising is not just about exposure but also about the accumulation of influence. In the future, with Latin America as a pivot, NGM will drive the intelligent transformation of the global advertising ecosystem.
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